New email fraud threatens website owners by flooding bot traffic to get their Google AdSense accounts suspended, Krebs reports Security.
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By directing a large amount of bot traffic to company banner ads, scammers can trigger Google's automatic anti-fraud protection, which marks traffic that looks like an “automatic clicking tool or traffic source,” as well as any attempts by ad publishers to inflate by artificial impressions by clicking on their own ads. Under Google's policy, this can lead to limited advertising until this problem is resolved, which means little or no click on the ad, and less revenue for publishers.
Scammers in the latest scheme promise not to release their bots on publisher advertisements if the publisher sends a $ 5,000 bitcoin payment. Brian Krebs shared an example of an e-mail that one of his readers received:
Notification from above will not appear immediately in your AdSense account dashboard! This will happen due to the fact that we will flood your site with a large amount of web traffic generated by bots directly with a bounce rate of 100% and thousands of IPs in turn – a nightmare for every AdSense publisher. In addition, we will customize our sophisticated bot to open, in an endless cycle with a different time duration, every AdSense banner that runs on your site.
So by temporarily increasing traffic to an ad, fraud has the potential to kill ad performance in the future. Google announced in August that in an effort to protect the quality of its ad network, it was “increasing its defenses” to identify invalid traffic. The steps include limiting ad serving if automatic activity is detected.
In response to the latest email fraud, Google told Krebs that the threat of sabotage according to the company was “very rare in practice,” adding that they had protection built into its enforcement mechanism to prevent the scheme from succeeding.
AdSense publishers can contact Google to report invalid ad clicks, and should contact their help center if they feel they are victims of sabotage.
